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By Guest Contributors Dimas Gimeno & Luis Lara Authors of Retail Reset, Dimas Gimeno and Luis Lara, explore why many retailers failed to integrate a successful omnichannel, and how the new phygital concept can help correct the errors from the…
By Guest Contributors Dimas Gimeno & Luis Lara Authors of Retail Reset, Dimas Gimeno and Luis Lara, explore why retailers should focus on both rational and emotional connections with their customers in order to be successful in today’s market.
By Guest Contributors Dimas Gimeno & Luis Lara Authors of Retail Reset, Dimas Gimeno and Luis Lara, share whether DNVBs can survive if they keep doing business in the digital world only.
By Guest Contributors Dimas Gimeno & Luis Lara Authors of Retail Reset, Dimas Gimeno and Luis Lara, reveal what the four waves of change in retail are.